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This was to manufacture his furniture and as a showplace for contemporary furniture, art, home furnishing and industrial art.
This combination of designer, manufacture and marketer created a broadly accessible collection of furniture including the Paimio Armchair 1929, the Viipuri Collection 1933-1935, the Aalto Serving Cart 1936, the Cantilevered Armchair 1946 and the Fan Leg Stool 1954.

Also in 1935 the company patented a cantilevered chair support made from timber. Aalto's designs were held in high regard at numerous exhibitions including an exhibition of Finnish design at Fortnum & Mason 1933, the Paris 1937 exhibition and the New York 1939 World Fair.
The Royal Institute of British Architects awarded him a gold medal in 1957.
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